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Journal of the
Louisiana Dental Association
Rates and Data
(Prices are unchanged and effective for 2008.)
FREQUENCY Quarterly: March, June, September, December
PUBLISHER Journal of the
Louisiana Dental Association
230 Carroll Street, Ste. 2,
Shreveport,
LA
71105
PERSONNEL EDITOR: David N. Austin, D.D.S.
230 Carroll St., Ste. 2,
Shreveport,
LA
71105
Ph#: 318-861-4549 FAX: 318-861-4576
BUSINESS MANAGER: William M. Hall, Jr., D.D.S.
3100 Woodlawn Ave., Ste. B.,
Shreveport,
LA
71104, Ph: 318-865-1469
FAX: 318-869-4979
E-mail:
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MANAGING EDITOR: Annette Droddy
7833 Office Park Blvd.,
Baton Rouge,
LA
70809
Ph: 225-926-1986, FAX: 225-926-1886
E-mail:
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BASIC PER ISSUE RATES
2-Color 4-Color
1 page $500 $700
1/2 page $300 $400
1/4 page $175 $250
(Camera-ready art provided by advertiser.) Digital Formats: Quark Express, Adobe Illustrator, Adobe PageMaker, Adobe PhotoShop, Adobe InDesign and PDF.
PREMIUM PER ISSUE AD CHARGES
SPECIAL POSITION (4-color only)
Inside front cover (full page only) - $800
Inside back cover (full page only) - $800
Outside back cover (full page only) - $1,000
Add to above basic rates:
Two-page spread - $125
Centerfold position - $250
Forward placement - $40
INSERT
Single sheet - $400 (Furnished by advertiser)
SPECIAL RATES
Insertion order for 4 or more consecutive issues are given a 10% reduction per issue as a “permanent” advertiser.
BLEEDS
No additional charge
COMMISSION AND CASH DISCOUNT
15%; no cash discount
MECHANICAL REQUIREMENTS
Trim size: 8.5” x 11”; No. of columns - 2
Printing process: offset
Binding method: saddle stitch
Halftones: 100-133 line screen
DIMENSIONS - AD PAGE
1 Page: 7.5” x 10”
1/2 Page: 7.5” x 4.75”
1/4 Page: 3.5” x 4.75”
Back Cover: 8.5” x 9.25” (1/8” bleed)
CLOSING DATES
Display Ads: First day of month prior to month of publication
Classified Ads: 12th day of month prior to month of publication
CIRCULATION
Established in 1943; circulation: 1,800
Yearly Sub: Members: $15; Non-members: $30; Foreign: $65
Single Copy Price: Members: $4; Non-members: $7; Foreign: $10
CANCELLATION/REFUND POLICY
All cancellations must be received in writing. Ads: Full refund on cancellations received before the closing date; Credit (less 20%) issued for cancellations received after closing date. Subscriptions: balance of canceled subscription will be refunded; cancellations received within 45 days of issue publication date become effective following the delivery of that issue.
To become an LDA advertising supporter, please submit an insertion order by mail, fax, or e-mail:
Annette B. Droddy, managing editor
LDA Journal
7833 Office Park Blvd.
Baton Rouge,
LA
70809
E-mail:
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
FAX: (225) 926-1886
Phone: (225) 926-1986
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