LDA Journal Media Kit/Rates

The LDA publishes a quarterly periodical, Journal of the Louisiana Dental Association, as a print publication with online access for LDA members. Advertising in the journal can reach nearly 1,900 dentists and subscribers to drive targeted traffic to your website, increase brand awareness, and promote events. All ads are subject to review by the LDA Journal Business Manager. If you have questions about how to advertise with the LDA Journal that have not answered here, contact (225) 926-1896.

Advertising Standards
Insertion Order - LDA Journal

LDA Journal Deadlines and Schedule

2024

Issue Ads Due to the LDA Distribution Date
Spring February 9, 2024 March 2024

Summer May 10, 2024 June 2024
Fall August 9, 2024 September 2024
Winter November 8, 2024 December 2024

Basic Advertising Rates Per Issue

Basic rates:
  2-Color 4-Color
1 Page $625 $800
1/2 Page
(Horizontal)
$425 $575
1/4 Page
(Vertical)
$300 $425
(Camera-ready art provided by advertiser.)
Digital Formats: Adobe Illustrator, Adobe PhotoShop, Adobe InDesign and PDF.


Add to above basic rates:
Two-page spread $125 
Centerfold position $250
Forward placement $40

Special Rates:
  • Insertion order for 4 or more consecutive issues are given a 10% reduction per issue as a “permanent” advertiser.

Bleeds:

  • No additional charge

Premium Advertising Rates Per Issue

Special Positions (4-color only)
Inside front cover Full page  $850
Inside back cover Full page $850
Outside back cover Full page $1,100


Ad Dimensions

1 Page, w/bleed  8''.5 W x 11'' H (+ 1/8” bleed and crop marks, vertical only)
1 Page, no bleed 8'' W x 10.5'' H (vertical only)
1/2 Page 7.5" x 4.75" (horizontal only)
1/4 Page 3.625" x 4.75" (vertical only)
Back Cover 8.5" x 9.25" (+ 1/8'' bleed and crop marks, vertical only)

For full page ads, please include an 1/8” bleed around the entire ad, along with crop marks, if you'd like your ad to run to the edge of the page. 
'

Mechanical Requirements

Trim Size 8.5" x 11
Numbers of Columns  2
Binding method saddle stich
Halftones 100-133 line screen

Subscription Rates


LDA Members Non-Members  Canada Foreign/Overseas Subscribers 
Yearly Subscription $18 $30 $30 $65
Single Copy Price $5 $10   $20

Orders are accepted in US currency throughout the year and are active for 12 months after payment is received. Claims are accepted up to 90 days from mail date. Claims are accepted in writing only. No phone calls. Cancellations are accepted anytime during the subscription period. However, no refund is given on canceled orders.
The editorial board of The Journal of the Louisiana Dental Association makes every effort to assure customers receive the issues for which they have paid. However, if a claim is made for a missing issue, and the publisher has no copies in stock, we will be happy to extend the subscription by the number of issues missed. No refund can be given.

Cancellation/Refund Policy

All cancellations must be received in writing.  Ads: Full refund on cancellations received before the closing date; Credit (less 20%) issued for cancellations received after closing date.  Subscriptions: balance of canceled subscription will be refunded; cancellations received within 45 days of issue publication date become effective following the delivery of that issue.
To become an LDA advertising supporter, please submit an insertion order by mail (LDA Journal, 5637 Bankers Ave., Baton Rouge, LA 70808), fax to (225) 926-1886, or e-mail info@ladental.org.

Editor

Brian Basinger, D.D.S.
basingers5@basingerdental.com
318-869-3020

Business Manager

Jeffrey Kerst, D.D.S.
jeffreykerst@gmail.com
(318) 865-1600

Managing Editors

Rebecca Bordelon
Director of Communications and Public Affairs, LDA
rebecca@ladental.org

Annette Droddy
Executive Director, LDA
Annette@ladental.org

Contact Us
5637 Bankers Ave.
Baton Rouge, LA 70808
info@ladental.org
225-926-1986